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Recruitment Marketing Specialist

Weekday (YC W21)
Remote (India)Contract

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Full description

This role is for one of our clients

$20 - $40/hourpay

Role Title: Recruitment Marketing Specialist

Role Type: Contractor

Location: Remote

We are seeking a proactive and results-driven Recruitment Marketing Specialist to lead talent attraction initiatives through strategic recruitment marketing campaigns. In this role, you will manage end-to-end campaign execution, coordinate cross-functional projects, and optimize marketing efforts to attract high-quality candidates. This is an excellent opportunity for a marketing professional who thrives in a fast-paced, remote environment and enjoys combining creativity with data-driven decision-making to improve hiring outcomes.

Requirements

Key Responsibilities

• Own and manage recruitment marketing projects, ensuring initiatives are organized, prioritized, and delivered on schedule.

• Coordinate marketing campaigns from planning through execution, aligning stakeholders on objectives, deliverables, and timelines.

• Oversee the creation, production, and distribution of organic and paid content across multiple talent acquisition channels.

• Manage the recruitment marketing content pipeline and collaborate with content creators to ensure high-quality, timely deliverables.

• Monitor and analyze campaign performance across job boards, paid advertising, social media, email marketing, and other sourcing channels.

• Generate actionable insights from campaign data and recommend optimization strategies to improve candidate attraction and conversion.

• Partner closely with recruiters, marketing teams, and other stakeholders to ensure consistent communication and successful project execution.

• Maintain campaign documentation, performance reports, and project updates to support continuous improvement.

Required Qualifications

• Proven experience in recruitment marketing, employer branding, talent acquisition marketing, or a related field.

• Strong project management skills with the ability to manage multiple initiatives simultaneously.

• Experience tracking and optimizing marketing campaigns using performance metrics and analytics.

• Excellent written and verbal communication skills with strong stakeholder management abilities.

• Experience managing content calendars and collaborating with cross-functional teams.

• Proficiency with marketing analytics platforms, applicant tracking systems (ATS), Google Analytics, and reporting dashboards.

• Highly organized, detail-oriented, and comfortable working in a fully remote, fast-paced environment.

Preferred Qualifications

• Experience in B2B, SaaS, or high-growth technology organizations.

• Familiarity with paid recruitment advertising, job board marketing, and programmatic recruitment campaigns.

• Experience developing employer branding initiatives and executing creative talent attraction campaigns.

Must-Have Skills

• Recruitment Marketing

• Project Management

• Campaign Performance Analysis

Good-to-Have Skills

• Employer Branding

• Content Marketing

• Google Analytics

• Paid Recruitment Advertising

• Marketing Analytics

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