Lead Product Designer - New York
BetterFull Description
Why Better. Why Now.
Better is rebuilding home finance as an AI-native platform—turning a process that once took weeks into something that can happen in seconds.
With over $110B in loans funded and $1.2B+ raised, we operate at real scale while rethinking how homeownership works from the ground up.
The category hasn’t caught up yet. That’s the opportunity.
The Opportunity
We’re looking for a highly creative, AI-native Lead Product Designer to define and elevate the future of the Better customer experience.
This is a senior individual contributor role with significant influence. You’ll operate as a design leader—owning complex product areas end-to-end, shaping experience strategy, and raising the bar for craft—while remaining deeply hands-on.
This role is ideal for someone who is:
* Obsessed with design quality and craft
* Excited by AI-native product experiences
* Comfortable operating in ambiguity and building from first principles
* Energized by fast-paced, startup-like environments
You’ll act as a bridge between product, design, and engineering—guiding direction while staying close to the work.
What You’ll Own
AI-Native Product Experiences
* Design and evolve AI-driven user journeys, including conversational, assistive, and predictive experiences
* Reimagine traditional flows (e.g., mortgage, refi, savings) into intelligent, goal-based experiences
* Explore new paradigms for AI-assisted decision-making and user guidance
End-to-End Experience Design
* Own complex, multi-step product journeys from concept through execution
* Simplify high-friction workflows into intuitive, user-centered experiences
* Design across web and mobile, ensuring consistency across all touchpoints
Creative Craft & Design Quality
* Set a high bar for visual design, interaction design, and UX clarity
* Deliver polished, high-fidelity designs with strong attention to detail
* Push the team toward more creative, differentiated product experiences
Systems Thinking & Scale
* Design scalable patterns across complex workflows and product surfaces
* Contribute to and evolve the design system
* Ensure consistency without sacrificing flexibility or creativity
Cross-Functional Influence
* Partner closely with Product, Engineering, and leadership to shape direction
* Act as a design voice in strategic decisions
* Balance user needs, business goals, and technical constraints
Mentorship & Design Leadership
* Mentor other designers through critique and collaboration
* Help elevate overall design culture and standards
* Act as a hands-on leader without direct people management responsibility
AI-Native Design Practice
* Actively use tools such as ChatGPT, Claude, Figma AI, and emerging technologies in your daily workflow
* Leverage AI for:
* Rapid ideation and prototyping
* User flow exploration
* Content generation and testing
* Continuously experiment with new tools to increase speed and creative output
What You Bring
* 6–10+ years of product design experience in consumer-facing digital products
* Strong portfolio demonstrating high-quality UX and visual design craft
* Experience designing complex, multi-step workflows (not just simple apps)
* Background in startup or high-growth environments preferred
* Proven ability to operate as a senior IC with leadership influence
* Strong systems thinking and ability to work across end-to-end journeys
* High proficiency in Figma and modern prototyping tools
* Demonstrated use of AI tools in your design workflow
* Ability to work onsite in NYC
Who You Are
* Design-obsessed with a strong point of view on craft and quality
* Curious and experimental, especially with AI and emerging technologies
* Not overly tied to traditional or corporate design approaches
* Comfortable working in ambiguity and building from first principles
* Collaborative, low-ego, and highly motivated
Why This Role
* Opportunity to redefine how people experience home finance through AI
* Work on complex, meaningful problems with real user impact
* High ownership and influence as a senior IC
* Shape the future of AI-driven product experiences at scale
What We Offer
* Performance-driven compensation Competitive base salary with bonus or incentive opportunities, depending on role
* Comprehensive, flexible health benefits A range of medical and dental plans to choose from based on your needs, with vision coverage available for you and your family starting on day one.
* Financial wellbeing & long-term support Build long-term financial security with a 401(k) through Vanguard, HSA with employer contributions, FSA’s, Employer Paid STD & LTD plans and access to financial planning resources.
* Time to recharge Generous paid time off, company holidays, sick time, and paid parental leave.
* Support for families Paid parental leave and childcare support, including employer matching for dependent care FSA.
* Holistic wellbeing support Mental health care (6 free virtual or in-person sessions) and wellness programs through Spring Health, EAP access, and additional perks like pet insurance and lifestyle discounts.
* Flexibility in how you work and live Pre-tax Commuter benefit accounts with an employer match, and programs designed to support different working styles and lifestyles.
* Daily perks that make work better Meal and snack offerings in select offices, plus a stipend to support your day-to-day - whether you’re in the office or working remotely.
* An exceptional NYC office experience Work from our World Trade Center headquarters - featuring thoughtfully designed spaces, natural light, and panoramic skyline views. It’s a space built for collaboration, creativity, and bringing bold ideas to life.
* High-impact work at a category-defining moment Help shape the brand of an AI-native company reinventing homeownership from the ground up.
Disclaimer
Better Home & Finance Holding Company is an equal opportunity employer committed to fostering an inclusive and diverse environment for our employees. We are committed to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status, or any other reason protected by law.
We are committed to working with and providing reasonable accommodation to applicants with physical or mental disabilities. Better will not discriminate against any qualified individual who is capable of performing the essential functions of the job with or without reasonable accommodation.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
Better is the first AI-native mortgage and home equity finance company, revolutionizing one of the largest financial markets in the world. We make home finance radically more transparent; using AI and proprietary technology to eliminate friction from the mortgage process through our industry-leading AI platform, Tinman®, and the first voice-based AI mortgage assistant, Betsy™. Our mission is simple: make homeownership cheaper, faster and more accessible by transforming how people buy and finance homes.
The facts that speak for themselves:
* We’ve funded over $110 billion in loans (more than any other fintech in the US!)
* Raised over $1.2 billion in equity capital to modernize the $15 trillion mortgage industry
* Better’s propriety AI platform makes us an award-winning lender:
* Fintech Breakthrough Award 2025: Best Lending Innovation
* Yahoo! Finance (Jan 2025): Best Mortgage Lender for First-Time Homebuyers – Best for quick approval
* Yahoo! Finance (2025): Best Online Mortgage Lender
* Money Magazine (2025): Best for fast closing
* Forbes (2023): Best Online Mortgage Lender
We’re building the future of home finance - and we’re looking for smart, driven, ambitious innovators who are ready to tackle the most impactful work of their careers.
Compensation Range: $170K - $195K