MotorK

MotorK is Europe’s leading AI-first SaaS platform for automotive retail, empowering dealers and OEMs to attract, convert, and retain customers with AI-powered digital solutions. Founded in 2010, MotorK combines deep automotive industry expertise with cutting-edge technology. The SparK Platform connects marketing, sales, data, and operations in a unified ecosystem, driving measurable business growth for 6,000+ dealer groups and dozens of OEMs across 8 countries. Backed by top investors and listed on Euronext Amsterdam, MotorK invests around one third of its annual revenue in continuous innovation, powered by one of Europe's largest tech-automotive R&D teams. Our mission is to enable every automotive business to lead the way in the AI era, unlocking real benefits through smarter workflows, faster results, and stronger customer relationships. MotorK is proud to be recognized among Europe’s fastest growing tech companies: Euronext TechShare, Tech Tour 50, Fast 500 EMEA, FT 1000. Learn